​Part of what makes Archer's Advantage is our expert staff who pride themselves on providing the best possible service.​​

​our history

Jerrel & Penny Dodson started Archer's Advantage in 1991. Over the past three decades, they have worked to create a one-stop-shop for bowhunters and outdoor enthusiasts by providing custom products, top brands, and keeping traditional archery and bow practices alive. The Userys are excited to be carrying on the legacy and growing Archer's Advantage in its new location in North Little Rock this summer 2021. 

We carry a full line of Modern and Traditional Archery products, Crossbows, Bow Fishing, and Accessories. 

​Full-Service Pro Shop:

  • Custom Fletching
  • Bow Tuning
  • Indoor Demo Range